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Hotel Okura is set to open the first Okura Resort property in Japan, announcing that The Okura Resort Hakone Gora will debut in 2029. The result of a collaboration with Nishimatsu Construction, the new property will be located in the renowned hot spring destination of Hakone. An operational management agreement was signed on July 11, 2025, under the terms of which Nishimatsu Construction will develop and own the property, with Hotel Okura managing the hotel under The Okura Resort brand.
With its rich natural environment and beautiful seasonal landscapes, Hakone, one of Japan’s leading hot spring regions, attracts almost 20 million visitors from within Japan and from overseas every year. A significant number of them stay overnight to enjoy the area’s hot springs, museums and natural surroundings.
The new hotel will be situated in the resort of Gora, an area blessed with abundant hot springs. It will offer stunning views of the Hakone mountains, including the iconic Myojogatake. Guests can experience unique local attractions, including the area’s famous summer festival, while enjoying the majestic natural surroundings throughout the seasons.
Toshihiro Ogita, president, Hotel Okura, commented: “We are delighted to be bringing our new brand, The Okura Resort, to Hakone, one of Japan’s leading hot spring destinations. Known for its rich history, natural beauty, and cultural charm, Hakone has long been a favorite of both Japanese tourists and visitors from overseas. We look forward to offering a unique experience rooted in our philosophy of ‘omotenashi‘ (hospitality) in this special location.”
The Okura Resort
The new Okura Resort brand embodies Hotel Okura’s long-standing dedication to Japanese aesthetics and traditional hospitality rooted in the spirit of wa (harmony). It offers refined spaces, customized services, and cuisine featuring regional ingredients, all while co-existing in harmony with the local area and nature.
The entire hotel design is being crafted by designer Gwenael Nicolas of Curiosity, a design studio based in Tokyo. Under the concept of a “Forest Hideaway,” the property will blend into the natural environment of Gora, offering spaces featuring warm green and beige colors. Expansive windows throughout the property will bring Hakone’s mountains into view.
Comprising a West and East Wing, the hotel will feature 58 rooms, each equipped with a private open-air bath drawing on the renowned Owakudani Hot Spring waters. The average room size will be a generous 678 square feet, including balconies. The spacious bathing area will offer an indoor hot spring bath along with dry and mist saunas. Dining options will include a fine-dining restaurant with a teppanyaki counter and a bar lounge in the lobby, all designed to offer a high-quality retreat in harmony with Gora’s natural beauty.
The property is located approximately five minutes by car from Gora Station on the Hakone Tozan Railway; and about three minutes on foot from Naka-Gora cable car station.
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