October 23, 2021

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WhatsApp Could Soon Offer Cashbacks To Those Using Its In-App Payments Service

WhatsApp has reportedly begun working on a new feature that’s exclusive to users in India – cashback on payments made through WhatsApp’s in-app payments service.

This feature is currently being tested with no word on its official release yet but we do know thanks to those over at WABetaInfo that the cashback feature could be exclusive to users in India or at least introduced in India first.

The cashback feature will be limited to UPI payments, similar to how the feature works on rival service Google Pay. WhatsApp is offering cashbacks worth up to INR 10 per payment but this figure could see a bump up before the official release of the feature. WABetaInfo in its findings also claim that users can receive a cashback only once. That does feel a little vague and we don’t know yet if this means WhatsApp will allow users a single cashback as an onboarding reward or if cashbacks are limited to one per transaction.

This also begs the question: are these cashbacks limited to new users only? Well, we’ll have to wait and see.

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Image: WABetaInfo

The feature has also popped up as a test in the WhatsApp app but not for public beta testers. It’s highlighted on top of the chat list reading “Get cashback on your next payment.” You can tap on it to get started.

WhatsApp, more recently began rolling out a new payments shortcut to make it easier for users to locate the feature. The payments button has been placed in the text box as opposed to sitting inside the attachments drop down.

It’s also worth noting that should WhatsApp copy the cashback feature from Google Pay, it wouldn’t be the first feature it’ll be ripping off from Google’s payments app. The Facebook-owned messaging app recently launched background cards in India similar to the background cards in Google Pay.

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